Plug one: There’s a report making its way around the internet that says the youth are spending less time blogging. Specifically, “28% of the two groups studied — teens 12 to 17 and young adults 18 to 29 — actively blogged.” For 2009, this percentage has dropped off to only 14% of teens and 15% of young adults. The author attributes this drop to a rise in the use of Facebook.
Plug two: Marshall Kirkpatrick floated a related idea the other day that Facebook is now the world’s leading news reader. There are at least a few reasons: Facebook has the largest, most active user base on the planet, Facebook gives you control over who has access to your content which leads to a greater willingness to share, and Facebook wraps the whole creation/consumption experience into a nice, easy to use interface.
That last point is the most critical, in my opinion. As average Joe, it’s much, much easier to publish with Facebook (or Twitter) because there is tremendous attention paid to the experience of how content is consumed on a regular basis. Both Facebook and Twitter have dedicated dashboards for your subscriptions where you get visual reinforcement that other people are coming across your content. With my blog, I have a home page which my dad or mom might read occasionally, and X number of faceless RSS subscribers who may or may not “Mark All As Read” on a daily basis. Figuring out how to use Google Reader to read other blogs almost requires the scientific method, which could be a good thing if you consider yourself a geek but is almost certainly a bad thing if you’re a Normal just wanting to read the national news and your friends’ writing.
Moral of the story: Always take studies with a grain of salt. I suspect The Youth are publishing more than ever, but it’s coming in the form of Facebooking and Tumblring instead of maintaining a blog because the proprietary tools, unfortunately, have better readers right now than the open source ones.
Related to this, I’m hoping to take Ryan Sholin’s lead and write more on my original home space. It’s a muscle I think I need to exercise. I’m also going to take Gruber’s lead and turn off comments because I get way too many comment notifications like, “Hi, cool blog, just curious what spam system you use for cleaning up comments because I am getting so many spammers on my blog.”
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Huge observation from Stowe Boyd:
What is happening is the superimposition of publicy on top of, and partly obscuring, privacy. Those raised in this brave new world are already living in a cultural context based on publicy, and therefore they are running afoul of social conventions based on privacy. That’s why young people find job offers rescinded when pictures of drunken or naked pictures are discovered on their Facebook pages. Their prospective employers are judging their actions from a privacy-based attitude, in which the facets of an online self are averaged, instead of being considered as a constellation of selves. Publicy says that each self exists in a particular social context, and all such contracts are independent.
[...]
Some will dismiss my theorizing as a simple reprise of cultural relativism, making the case that all cultures can only be understood in their own cultural terms. I am making part of that case, in essence, by saying that the mores inherent in online social contracts are self-defined, and any individual’s participation in a specific online public does not have to be justified in a global way, any more than the cultural mores of the Berber Tuaregs need to be justified from the perspective of modern Western norms.
What strikes me as slightly off-kilter about this future is that these new publics are defined by tools like Twitter, Facebook, and Gowalla, and those tools are the bedrock for the most active social spaces.
An apt, 10,000 foot level view of the evolution of Twitter from Mr. Cody Brown (emphasis his):
Twitter became popular before it had a mission. What this means is that its employees and investors will forever be trapped in boardrooms having these inane cyclical discussions about its identity. Twitter will either perpetually be simple insofar as its millions of users will have to hack the service to reflect their own values or it will roll the dice on a focus, put the site through chronic redesigns, and risk a mass user exodus. Either way its top talent will likely get frustrated and leave the company. Its top users will drift to something else then jump.
I generally try not to get sucked into the discussion about Twitter, its values, what it’s useful for, etc. and Cody finally articulated why: it’s a tool with unique characteristics that has been bootstrapped into many different uses. Those that I can identify are ease of use over SMS, 140 character limitation for messages, asynchronous user relationships, and “push”-esque notification system. It’s just a matter of time before other tools appear with potentially the same characteristics but are designed to solve the communication needs of a better defined community.
On Saturday, I spent the day discussing the evolution of the news at BarCamp NewsInnovation Philly. It was something I had planned on attending for over a month and, as such, I had a pretty good idea on Thursday and Friday of what I wanted to discuss. With the story of swine flu infections breaking all around us, though, I was certain we had something new that we had to talk about: the role of the news organization in an ecosystem with multiplying non-traditional means for information dissemination.
It’s the biggest story of the weekend, no doubt, but there’s a meta-discussion to be had too. I first caught wind of the story late Friday night while waiting for Sean Blanda to pick me up from PHL. Processing through Google Reader, I briefly skimmed Xark!’s “Flu: Don’t panic, but pay attention.” The honest truth, however, is that I didn’t pay attention and it didn’t stick. The next morning as we drove to Temple University for #bcniphilly I was skimming through Google Reader on my iPhone again. This time I came across a post from Vinay Gupta on how you should take action if it becomes a pandemic flu (i.e. what steps you should take to be proactive). His perspective is what perked my interest to learn more.
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The administration of Whitman College, the school I went to for my freshman year, has decided to cut funding to its Varsity Alpine and Nordic ski teams. The community is in uproar about this decision; if you aren’t on one of the teams, then you have a friend who is. Andrew Spittle, the Web Manager at the Whitman Pioneer, saw the controversy as an excellent time to experiment with their new website. In a post published on the CoPress Blog today, he goes into detail about the different tools they used to get the word out (Twitter, list serv, Facebook, and banner ads), and reveals how effective each medium was for driving traffic to their stories.
Twitter wasn’t effective at all, as it only sent less than 1% of their overall numbers. In the comments, I mention that his assessment is almost there. Twitter is a really valuable tool, but that value only applies if you can reach your community on it. The Whitman campus isn’t there yet in terms of adoption, and might never be, but there is the possibility that it will become more effective for discussion in the near future. The Pioneer leading the charge, pardon the pun, by actively advertising discussion like this might be one way to increase the number of users, or that number might grow once the campus learns the value of Twitter via SMS for finding the best parties on Friday night. I wouldn’t discount entirely, it’s just a matter of engaging in conversation where your community is.
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This afternoon, after about 4 months of postponing, I finally gave a promised presentation on the Sadhana Clean Water Project and my journey through India this spring. The lucky audience was Portland-area IIT alumni; it was my return favor for the wonderful advice I received before the trip from a Mr. Harbans Lal, an environmental engineer, neighbor, and now close friend.
Slides, as always, are far more rich with the stories and explanation. In any regard, it’s been fun to flip back through the memories. On top of that, I figured out this morning how to go through my tweets from the trip and find my favorite.